Elainegantzwright's Blog: "“Kiva is at the intersection of money and meaning. There is going to be a socially responsible investment. There is a third access – it is not about ROI or social impact. It’s the user experience that drives adoption. Never underestimate something that is fun and has short feedback loops. If we want people to engage, it has to be easy, fun, and addictive. Return on experience versus investment.”
Clearly, the line between for-profit and nonprofit is blurring. It’s less about “what you are,” and more about what you can achieve."
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